Organizer issue 4/1987

TABLE OF CONTENTS

• Economic month
• Business cycle at a glance
• The conunentary
• Monitor

Cover Topic: PersonaChickenmg

• Leadership and motivation among creatives
• Improve the tone in the company

Manager private

Service

Payment transactions Switzerland

Personal

• Survival in large-scale operations
• Thinking training

The special organizer tip

• How to handle difficult customers
• retirement provision: what a retirement savings account brings in terms of taxation
• The sure way to get into professional and personal trouble
• More courage to take risks

EXTRA: Direct Marketing

• Direct mail wins through
• Direct advertisingtoday trends and news
• How to calculate your mailing correctly
• Management tools
• Stand-point-less
• Books

Names and novelties

• Gobstopper
• Companies and markets
• Kitchen appliances: Quahtät ziehlKunden an
• Stihl; success through consensus
• Tecan: Team of the Year
• Craft has golden soil
• Cover AG: Treimung of the Famihenclan
• Kambly: Quahtät und Bigenkapital
• SAS: the service attracts customers
• Trisa: Success with unusual ideas
• Sitag: dynamic sitting

Management

• In trend: new materials
• Production management: halving the lead time
• Managers: successful on their own account?
• CI: Do good and talk about it
• Sales network: all routes lead to the customer
• Franchising: Entrepreneur, and yet not free
• Tarantula