Enrico Salvadori strengthens Swisscard's management team

The new Head of Consumer Business at Swisscard is Enrico Salvadori and succeeds Dominic Steptoe, who left the company a few weeks ago to pursue a new career. Most recently, Salvadori led Crédit Suisse's Marketing & Sponsoring as Managing Director. He was responsible for strategic repositioning across all disciplines, including marketing strategy, campaigns, digital marketing, sponsorship and events. In previous roles at Credit Suisse and Clariden Leu, Enrico Salvadori designed advanced processes to successfully manage and improve innovation in product management as well as sales and customer experience.

"Enrico Salvadori has proven that he can expand products and services in a customer-focused way in complex, fast-developing markets," emphasizes Swisscard CEO Florence Schnydrig Moser: "Innovation is also key in our consumer business." In March, Swisscard launched Cashback Cards for the first time in Switzerland, a card duo with no annual fee and a money-back function. In addition, consumers have been able to make mobile payments with all credit cards issued by Swisscard since the beginning of May. In his new role, Enrico Salvadori will drive these topics forward and strengthen Swisscard's pioneering role with new ideas.

Before joining Credit Suisse Group, Enrico Salvadori worked as a strategy consultant for leading financial services companies in Europe and Africa, with specific expertise in corporate banking and risk management. Previously, he graduated with honors in Business Administration from the University of Turin. In addition, he obtained a European Master in Management from ESCP-EAP Business School. Since 2007, the Italian/Swiss dual citizen lives with his family in the Zurich area.

Source: Swisscard