First Digital Summit for SMEs: Successful kick-off

The premiere of the Digital Summit for SMEs, which took place parallel to SuisseEMEX at Messe Zürich on August 29 & 30, 2017, was a success. The organizers ventured a new concept in terms of a knowledge platform for digitalization.

Rolf Schumann from SAP showed some concrete examples of "digitized" products at the Digital Summit for SMEs. (Image: Press Service / zVg)

The more than 550 participants of the first Digital Summit for SMEs gave consistently positive feedback to the initiators and organizers, namely Ewa Ming, CEO Emex Management GmbH and Thomas Bergmann, Digital Head and founder of DIGIRATIS - Swiss Network of Digital Elite. Not only the organization of the event and the ambience, but especially the quality of the learning workshops and keynotes, the competence of the experts and speakers as well as the Digital EXPO with practical showcases of the digitalization of SMEs, were praised.

Fully booked congress

The fully booked congress with its concrete solutions and tools shows that there is a great need for practice-oriented further education among the managing directors of SMEs, as we have already here Have reported. "We are overwhelmed. It has been shown that digitization is an important topic for Swiss SMEs and that focusing on the core question "Digitization yes, but how?" was the key success factor," says Ewa Ming. Around 500 partners, experts and speakers were involved in the success. Together with them, the concept is now being further developed and optimized - because despite all the praise, the organizers see starting points for this. The first inquiries have already been received for 2018.

Digital Summit for SMEs on the road

Now the Digital Summit is ON TOUR, bringing expert knowledge to the regions by visiting several Swiss cities. In fall 2017, the first Academy courses with renowned digital experts will already start in the MFO building in Oerlikon. The goal of the Digital Summit for SMEs continues to be to support companies on the path to digitization through knowledge transfer and neutral, competent on-site consulting. The connection to SuisseEMEX as the largest Swiss expo for digital marketing, event and promotion will thus remain in place next year and will be expanded to include a marketing congress.

For more information, interested parties can visit digital-summit-kmu.ch and suisse-emex.ch.

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